Specialized Master's
Innovation Management in the Digital Age
Innovation Management in the Digital Age
In a context of profound transformation of society and the economy, the MIN Master's offers the opportunity to master modern innovation management techniques. Innovation management in the digital age encompasses a process ranging from opportunity scouting to design thinking, through the digitalisation of processes and the definition of a disruptive business model.
Practical Information
2025–2026Course Content
The programme is built around specialised modules covering all aspects of the field.
Innovation: Foundations, Types, Processes and Models
Corporate Culture and Transformation
The New Leadership
Co-creation and Collaborative Innovation Strategies
Design Thinking
Social Innovation
Intelligent Operations Management
New Business Models and Their Architecture
Platformisation of Business Models
The Circular Model and Sustainable Development
Security and Regulation in the Digital Age
Innovative Project Management
Financing Innovative Projects
The Financial Business Plan
Building a Pitch
Corporate Digital Strategy
Innovation Launch Strategies
Customer Loyalty: CRM and e-CRM
Performance Indicator Reporting and Monitoring
Research Methodology
Applied Professional Thesis
Participants must complete a professional thesis applied to a project related to their company, sector and activity. This work is supervised by an ISCAE professor.
A research methodology seminar and six supervision sessions are provided. The defence takes place before a jury of academics and industry professionals.
Assessment Modalities & Admission
Assessment Modalities
Courses are validated by a minimum average of 12/20 per module. A mark below 8/20 in any subject requires a resit in the second session.
Assessment is based on continuous assessment, the final examination, attendance and participation. The programme concludes with the defence of the professional thesis.
Entry Requirements
Career Pathways
The programme prepares students for senior positions in the following careers:
Programme Structure
Teaching is delivered in person. These arrangements may change depending on current health guidelines.
Application File Review
Review of academic qualifications and professional background.
Written Test
Assessment of foundational knowledge.
Interview with the Committee
Assessment of the candidate's aptitudes and motivation.
Professional Thesis
Defence before a jury of academics and industry professionals.
Download the Programme Sheet
Innovation Management in the Digital Age Programme Sheet — ISCAE
Contact Us
ISCAE — Casablanca
Km 9.5 route de Nouasseur, P.O. Box 8 114 Casablanca – Oasis
nsoudi@groupeiscae.ma
